I've uploaded a free pdf version of a news release template here to help your small business get started, too. The text in this template is to announce an event such as a webinar, seminar, or lunch-and-learn, but you could easily make adjustments to announce a new product, service, or employee. Just use the text as a guide and fill in the yellow highlighted areas with your own text/information (don't forget to proofread it before you send it off!).
Got questions? Comments? Let me know!